Our Story
We believe every product has its own unique story, whether it’s a a widget, a service, or a company. However, most manufacturers struggle to explain what their product does, how it’s assembled, its benefits, and why customers should select them. Video is not only the answer; it is the differentiator that separates you from key competitors and gives you a perceived advantage in the eyes of your target audience. Essentially, all videos should lead to increased orders and more revenue.
We also believe there’s no need to break the bank regarding video production. Our boutique studio is located just outside of Chicago, where we craft affordable marketing films based on strategies that clarify your message, capture attention, and meet objectives. And if you need us to film at your location, it’s not a problem; we’ll pack the grip truck and head over.
Show, Tell & Sell.
Let’s work together.
John has been in marketing for 20+ years, first forming a slide imaging house in the ’90s, which led to one of Chicago’s premier video production companies. These days, the focus is on video solutions specifically for manufacturers. When he wears his other hat, John owns a manufacturing business that produces deadbolt locks for vans and trucks. He is always willing to speak on how he has used video strategies to propel Thunderbolt Locks, Inc. to become the worldwide leader in its industry.
Max wears many hats besides the cowboy. He is gifted behind the camera, has an eye for creative visuals, and is a master in the post-production cockpit, where the story comes together. But his keen ability to keep everything organized is the blueprint for successful productions from the very start. When Max isn’t crafting videos to help manufacturers solve their challenges and sell more products, he is either filming in the great outdoors or creating documentaries.
Max Lester
Producer • Director • Editor
Director of Photography
Product Story Films
John Scaletta
President
Product Story Films
